Sustainability & AHSC

I started A heart shaped cherry a few years back, designing personalised items, but over the last few years it has evolved into a brand concerned with helping customers make considered gift and home decor purchases. 

 

So I began designing for the compostable cloths - individually screen printing them by hand using eco inks make by a brand with Soil Association accreditation.  I still print and use the compostable eco cloths to explain to new customers why my brand is concerned with environmental issues and the climate change challenges we face today.  If just one person, whilst using their cloth one morning, recalls our chat and makes even just one small positive change, then that has to be a small win for our planet's future.  If they come back for more and tell all their friends about the eco cloths, so much the better!  I only use the original compostable cloths manufactured in Germany to strict sustainable standards.

 

About the time I started selling these cloths in some lovely upmarket garden centres and independent shops, I discovered the wonderful yarns from Hoooked - the founder started out with the aim of trying to tackle all the textile waste - it all just ended up in landfill.  So the original Zpagetti Recycled T-shirt yarn was born!  And so my passion for crochet was reignited!

 

I still use this very yarn for many of my items and kits, along with other recycled cotton yarns from Hoooked, and their yarns made from sustainable fibres like jute, eucalyptus and linen.  My patterns are often written around these yarns and I also use them in my workshops.